Category Archives: Articles

As advertisers, we focus a lot of our energy on ensuring our ad campaigns are performing and converting as best as they possibly can. But that’s only one part of the equation.  What happens after the click is just as important (if not more important!) You can have the most incredible ad campaign set-up, but […]

Early improvement of left ventricular ejection fraction (LVEF) after transcatheter aortic valve replacement (TAVR) is associated with improved all-cause and cardiac death at 5 years in patients with severe aortic stenosis and LVEF less than 50%, new research shows. Further analyzes also revealed a significant interaction by sex, with the mortality benefit largely in women. […]

In a recent case report published in the Journal of Clinical Laboratory Analysis, researchers presented two cases to highlight the impact of cold agglutinin syndrome (CAS) on clinical presentations in coronavirus disease 2019 (COVID-19). Study: Cold agglutinin anti-I antibodies in two patients with COVID-19. Image Credit: Kira_Yan/Shutterstock Background CAS have been previously detected among individuals […]

In Profit First, Mike throws out antiquated generally accepted accounting principles (GAAP) to make room for a concept that has delivered literally tens of thousands of business owners from entrepreneurial poverty. Since 1933, when GAAP was established by the United States government via the Securities Exchange Act of 1934 business owners have only realized profit […]

Are you among the hundreds of millions of people worldwide with low back pain? If so, you may be familiar with standard treatments like surgery, shots, medications, and spinal manipulations. But new research suggests the solution for the world’s leading cause of disability may lie in fixing how the brain and the body communicate. Setting […]

Researchers from the National Institutes of Health have developed a three-dimensional structure that allows them to see how and where disease mutations on the twinkle protein can lead to mitochondrial diseases. The protein is involved in helping cells use energy our bodies convert from food. Prior to the development of this 3D structure, researchers only […]

SMS isn’t the first channel that springs to mind when marketing. But it’s actually an incredibly effective channel to use. SMS has fantastic open rates, a brilliant response rate, and is great for customer engagement. However, it’s limited in terms of the more creative aspects of marketing (design, for example, or video) When combined with […]

As Monkeypox Spreads, White House Declares Public Health Emergency Yesterday, the Biden administration declared a public health emergency in monkeypox during a briefing led by US Department of Health and Human Services Secretary Xavier Becerra. Circumventing full federal review: The move allows federal health officials to expedite preventive measures to treat monkeypox. Cases rising: As […]

In a recent study published in PLoS ONE, researchers developed nanocomposite coatings to prevent surface contamination by a human coronavirus (HCoV). Study: Nanocomposite coatings for the prevention of surface contamination by coronavirus. Image Credit: Adulwit Natheetavesak/Shutterstock Background Metals such as silver, copper, titanium oxide, and zinc are toxic to bacteria and viruses even in small […]

A simple, 2-hour-per-month content marketing framework for the content beginner.  Content marketing is vital in developing your audience’s “know, like and trust” factor. It can overcome objections before they happen, increase the perceived value of your offers, and increase customer lifetime. This simple framework will teach you how to create compelling content and repurpose it […]