Category Archives: Articles

Severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2) has been linked to coagulation disorders, which sparked interest in the use of antithrombotic therapy to treat COVID-19 infection. However, the specific nature of thromboembolic risk in COVID-19 patients is still poorly understood. New research published on the medRxiv * preprint server suggests that COVID-19 disease carries a […]

Hear NEW! Listen to the article Log in or register to access this feature! One of the most important aspects of a successful marketing campaign is knowing your audience. It seems easy, but after initial concept development, multiple iterations of creatives, and multiple levels of approval, it’s easy to lose track of who you’re talking […]

When COVID-19 emerged and became a global pandemic, no one had a playbook – let alone the final one – on how to respond to the unprecedented challenges and adjust your business continuity. When home stay and social distancing orders went into effect and business trips, conferences, and gatherings of all sizes were canceled, we […]

Have you noticed that it’s always the things that you don’t attach much importance to that can change the whole game for you? Email marketing is considered one of the underdog channels of digital marketing and is often marginalized. But this is wrong. It’s one of the most effective channels of digital marketing, and Digital […]

A nationwide survey of breast oncologists found that their self-reported practices and attitudes regarding genetic counseling and testing (GCT) for African American women with breast cancer show a discrepancy with what is seen in the real world. In the survey, nearly 90% of respondents said they would get tested for any African American breast cancer […]

What are the benefits of buffer exchange and what are the benefits of performing this work? Buffer exchange is the process of transferring a large biomolecule from one solution to another. It can be a chore and is often a source of processing error, but it is a task that must be completed to keep […]

Hear NEW! Listen to the article Log in or register to access this feature! Even before the pandemic, marketers were on a spree for data and analysis. Then the pandemic accelerated technology adoption as a result of the shift to digital reach. Despite the cuts in marketing budgets, CMOs continued to throw money at Martech. […]

Every time we try to change the status quo there will be obstacles, hurdles, and mounting pains. But when it comes to aligning internal marketing and sales (and customer service) organizations, the battle can pay off enormously. But no organization or leadership should try to make these changes and alter internal processes without considering how […]

Digital Ready has long been associated with the Republic of Ghana. We have our students who excelled on our Digital Marketing course and are now running successful online businesses. Our digital marketing course offers a healthy platter for digital marketing enthusiasts. We focus on creating a solid foundation for our students that will enable them […]

People with systemic lupus erythematosus (SLE) are three times more likely than people in the general population to have up to five or more comorbidities, according to the results of two separate US population-based studies. The higher comorbidity rate included many of the previously commonly reported conditions such as cardiovascular and kidney disease, but also […]